All Posts By

Shiva Teja


The 50 Fastest-Growing Digital Ad Agencies in Toronto

By | Ad Agency, Advertising, Content Marketing, Marketing, PPC Blogs | No Comments

“The fact that over 50 percent of the residents of Toronto are not from Canada, that is always a good thing, creatively, and for food especially. That is easily a city’s biggest strength, and it is Toronto’s unique strength.”- Anthony Bourdain The city of Toronto is continuously shaped and reshaped by the innovative forces at work, which makes the city, ambitious and alive. Toronto’s rich multicultural diversity is expressed by the more than 200 distinct ethnic origin inhabitants. This creates a sense of place and a feeling of belonging, and makes the city striking and captivating for Digital ad agencies and businesses. Toronto, home to some of the big Digital ad agencies in North America, is every marketer’s dream. Full of inspiration and talent for design, advertising, and branding, the best and brightest gravitate to the many digital ad agencies that are widespread throughout the city. The creative and vibrant environment…

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The 20 Fastest-Growing Digital Ad Agencies in Perth

By | Ad Agency, Advertising, Marketing, Marketing Blogs | No Comments

“Australians cut to the chase a lot, which in our industry is refreshing and there isn’t a lot of pomp and circumstance.” ‘Raw, Bold and Breakthrough’! Australians never shy away from taking bold risks and this is exactly why it is so interesting to know how Australian Ad Agencies tick and thrive! So the legendary story starts something like this……In 2006, Marc Ecko comes to this agency for help reinforcing his brand’s graffiti heritage and street cred after several years of becoming increasingly mainstream. And what does this agency do? They get a graffiti artist to tag the most outrageous place, Air Force One! They staged a video of a group of artists doing just that. The video then “leaked” as breaking news, receiving 23 million unique views within the first two weeks of its release. It became one of the first successful viral ads and was reported on by…

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The 50 Fastest Growing Digital Ad Agencies in London

By | Ad Agency, Advertising, Marketing | No Comments

How did you communicate your new offering to the market? To be honest, at first, we didn’t. “We ‘bootstrapped’ the agency into existence with credit card debt, basing ourselves initially in my parents’ attic, then my living room, then an office in Kilburn that more closely resembled a dungeon! We didn’t move into our first ‘proper’ office until eighteen months ago.” – Daniel Gilbert, Founder, Brainlabs So how did this agency, which, until twenty months ago, was just eight people, take the industry by storm with two awards for building the first ever real-time bidding platform for Search (The Digitals 2014 and The European Search Awards 2015 respectively) and The Best Small PPC agency in Europe (The European Search Awards 2015)?! This is the seed question for this blog. Over a relatively short period, Google has introduced a number of new features that have changed the industry completely. With every addition…

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hire ad agency

[Infographic] Top 15 Reasons Why You Need to Hire An Advertising Agency

By | Ad Agency, Advertising, Marketing | No Comments

Agency – Client Collaboration Workflow a Every smart business owner knows how important marketing and advertising are for the success and growth of his company. But where do you start? What if you aren’t creative? Or probably more often, what if you just don’t have the time and energy it takes to plan and implement a strategy? It’s challenging, and many times, not practical to spend this time away from the day-to-day operation of your business. Have no fear, these were the very reasons that advertising agencies were formed—to help pull everything together into cohesive, well-thought-out campaigns. Campaigns that are timely, properly executed and help you to reach your potential customers.     Advertising agency devote most of their waking hours to successful marketing partnerships. Find a fitting advertising agency who can work within your budget to help you make a significant splash. It will save you time and money, and…

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Google analytics reports

Google Analytics Reports Like You’ve Never Seen Them Before

By | Ad Agency, Google Analytics | No Comments

Three statisticians went hunting in the woods. Before long, one of them pointed to a plump pigeon in a tree, and the three of them stopped and took aim. The first fired, missing the bird by a couple of inches to the left. Immediately afterwards the second fired, but also missed, a couple of inches to the right. The third put down his gun exclaiming, “Great shooting lads, on average I reckon we got it…” This remains one of my favourite analysis stories ever. Back in the day, if you had a business all you had to do was promote it and then keep track of sales. You can’t do that today. The internet boom opened up many other avenues of optimization. If your website is a shop then you can now observe how many people came into the shop, the duration of time they spent on each aisle, the…

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twilio reports

Twilio Integration with ReportGarden

By | Product | No Comments

Introducing ReportGarden’s integration with Twilio We now added Twilio into our list of integrations. With the help of this integration, you can now get customized reports such as the average time spent on the calls and the number of messages sent in a certain period of time. At the development end, Twilio has recently added Python and Ruby helper libraries. Link your Twilio account with ReportGarden: 1) Login to your ReportGarden Account, go to Accounts tab. 2) On the right top corner, you will see Link Account button. Click on it, you will get this screen:   3) Click on Twilio.  You will be asked to enter your Twilio login details.   4) That’s it, you are done. You just saved a huge amount of time on reporting. Now, you can start generating reports.   Use ReportGarden’s Twilio reports integration to spend less time on reporting and more time on optimizing the low performing campaigns. You will…

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mailchimp reports

MailChimp Reports Integration with ReportGarden

By | Product | No Comments

We now have “Mailchimp” integration: Our team has been working on this for the past few weeks and we’re delighted to have the services of Mailchimp at ReportGarden for you. As an online marketer, this could be a very useful tool to target the right kind of customers based on preferences and previous sales at the right time. Now, you can create mailchimp reports in no time. With mailchimp, you can easily carry out a successful automated email campaign, and now with ReportGarden, you can easily generate the statistical reports for those campaigns. Our custom automated reports lets you dive deep into the data (open rates, click rates, emails sent, unsubscribes etc.,) and get suitable insights for each campaign. We even provide campaign folders to sort your email campaigns for your clients. Link your MailChimp account with ReportGarden: 1) Login to your ReportGarden Account, go to Accounts tab. 2) On the right…

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Ad Agency Leadership 101: Acquiring New Business

By | Ad Agency, Advertising | No Comments

“Champions aren’t made in gyms. Champions are made from something they have deep inside them – a desire, a dream, a vision………” – Muhammad Ali This is the story of one such Champion….. The ad world is filled with showmen and creative people, but it takes a lot more than that to succeed, it takes true grit and hard work! When Muhammad Ali declared, “I am the Greatest”, he made it known, loud and clear. And he lived up to it. His product delivered as promised. He talked a big talk and he backed it up every step of the way. Claiming “I am the Greatest” took him just 3 seconds, but delivering on the expectations took him tons of hard work and grit. Which is why, to this day, Ali is acknowledged by everyone in the sport as the Greatest of all time. This is the story of an…

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The 35 Fastest-Growing Digital Ad Agencies in New York

By | Ad Agency, Adwords, Marketing | No Comments

“Make your mark in New York and you are a made man.”  –  Mark Twain It’s a funny story…… When I was in college, I was sitting in a bar with a friend and we were looking for a one-hour college course to fit into our schedules. It had to be between 10 A.M. and 2 P.M., and we decided the first thing that fit, we’d take. Advertising starts with an ‘A,’ and that’s how we picked it. I remember telling my friend that I had no idea what advertising was all about. I can’t write jingles and I don’t know how to sing. But once I got into the course, there was a natural discovery of ‘WOW’ — this fits.  I was immediately hooked. So hooked, that I graduated from the University with a degree in Advertising. And after a short stint as a bartender, I got into my…

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search ads

21 Things You Didn’t Know About Search Ads [Infographic]

By | Ad Agency, Adwords | No Comments

Paid search testing, optimization and reporting is an important process for almost all digital companies. Most marketers focus on optimization through bids and keywords but ignore improvements that can take place at the creative level. The goal of this post is to introduce our readership to the type of testing and data collection that can take place at the creative level.   Try our Free Marketing Client Reports! To help provide our readers with some high quality knowledge and the associated data, we’ve brought in Jason Puckett, CEO & Founder of AdBasis. AdBasis is an A/B and Multivariate testing platform for search, display, remarketing & mobile ads. Jason’s expertise resides in the ad testing arena and we can’t think of a better resource for our audience. Jason, please introduce this report you’ve constructed about search ad data.   Jason Puckett: “Ad testing is conducted for two main reasons: to optimize…

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