Yandex.Metrica
lead validation 99

Why you need to build a Lead Validation team, Today!

By Ad Agency, Advertising, MarketingNo Comments

“We place so much importance on lead validation that we have deployed an entire staff dedicated to the laborious work of validating leads!” When building an online marketing strategy for lead generation, understanding the effectiveness of the campaigns you build is essential. When measuring the success, there should be an emphasis on the quality of the leads your site generates versus the quantity. When you don’t delve further than the numbers, you can be overstating your results by as much as half. “The Critical Importance of Lead Validation in Internet Marketing” study created by Straight North, indicates that about 50 percent of a company’s website leads are not…

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digital-marketing-conferences-5

75 Top Digital Marketing Conferences – Bucketlist 2017

By Ad Agency, Advertising, MarketingNo Comments

“I’m not afraid of storms, for I’m learning how to sail my ship.” – Mary Louise Alcott Well, that’s me. Fresh out of college with a degree in journalism. Now a Content Marketer! I’ve always wanted to write and so the opportunity to write content for a marketing firm appealed to me. Having interned at a digital marketing agency previously helped me gain some industry knowledge. But I’m still learning on the job.   My day begins with two cups of coffee and a lot of reading – PPC Hero, Hubspot, Copyblogger, Wordstream and 10 other blogs. At times, it’s…

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content writing tips 99

50 Best Content Writing Tips from the Experts!

By Ad Agency, Content Marketing, Marketing, Marketing BlogsNo Comments

Is the answer to your question important to your audience?   INT. CHICAGO THEATER October 15, 1958. The Radio and Television News Directors Association Annual Meeting. We’re in the wings of the theater. Standing there alone is Edward Murrow. He looks slightly ill at ease. He lights a cigarette… he looks at some notes in his hand as we overhear his glowing introduction by the MC. Cheers and applause as we walk with him to the podium. A long awkward pause…. “…To those who say people wouldn’t look; they wouldn’t be interested; they’re too complacent, indifferent and insulated, I can only…

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social-media-marketing-podcasts-26

25 Social Media Marketing Podcasts to make you a Pro!

By Ad Agency, Advertising, MarketingNo Comments

“Your winning social media strategy will not last forever! ”  –  Charles Darwin Seth says Darwin wrote the forward for his book! I giggle in amusement. Two old men in the front turn to stare at me. I apologize ( shouldn’t have!) He then says I can google it. I say “okay”. As the conversation continues Seth adds “the short term-thinker always thinks you’re an idiot because you’re not trading” I say out loud “Yea, that’s true”, nodding my head approvingly. A mother with a toddler in her arms looks at me. Gary won’t let Seth talk, agitating Seth slightly. This time, I laugh aloud. The…

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digital-ad-agencies-in-philadelphia-74

The 50 Fastest-Growing Digital Ad Agencies in Philadelphia

By Ad Agency, Advertising, MarketingNo Comments

They say that a picture’s worth a thousand words, but sometimes a well-placed quote says everything. Here’s one such quote about Philadelphia – “I see far stronger and more charismatic personalities strolling around Philadelphia’s neighborhoods than are being featured in most of today’s bland daytime soaps.” – Camille Paglia One movie that quintessentially defines the character of this city is Rocky by Sylvester Stallone. “Going in one more round when you don’t think you can – that’s what makes all the difference in your life.”                              …

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hire ad agency

[Infographic] Top 15 Reasons Why You Need to Hire An Advertising Agency

By Ad Agency, Advertising, MarketingNo Comments

Agency – Client Collaboration Workflow a Every smart business owner knows how important marketing and advertising are for the success and growth of his company. But where do you start? What if you aren’t creative? Or probably more often, what if you just don’t have the time and energy it takes to plan and implement a strategy? It’s challenging, and many times, not practical to spend this time away from the day-to-day operation of your business. Have no fear, these were the very reasons that advertising agencies were formed—to help pull everything together into cohesive, well-thought-out campaigns. Campaigns that are…

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ad agency leadership

Ad Agency Leadership 102: Empathize with Your Audience

By Ad Agency, Advertising, Marketing

“We ran a hard campaign against each other. He said things that hurt my feelings, I said things that hurt his feelings. It was tough! But he won and I lost. And I said, ‘I want to do everything I can to get you elected,’ and I did. I did everything I could think of to do. And then he asked me to be Secretary of State, and I said yes for the same reason. And you know what that reason is? We both love our country! And we in this country not only have to make our democracy work,…

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Google analytics reports

Google Analytics Reports Like You’ve Never Seen Them Before

By Ad Agency, Google AnalyticsNo Comments

Three statisticians went hunting in the woods. Before long, one of them pointed to a plump pigeon in a tree, and the three of them stopped and took aim. The first fired, missing the bird by a couple of inches to the left. Immediately afterwards the second fired, but also missed, a couple of inches to the right. The third put down his gun exclaiming, “Great shooting lads, on average I reckon we got it…” This remains one of my favourite analysis stories ever. Back in the day, if you had a business all you had to do was promote…

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twilio reports

Twilio Integration with ReportGarden

By ProductNo Comments

Introducing ReportGarden’s integration with Twilio We now added Twilio into our list of integrations. With the help of this integration, you can now get customized Twilio Reports such as the average time spent on the calls and the number of messages sent in a certain period of time. At the development end, Twilio has recently added Python and Ruby helper libraries. Link your Twilio account with ReportGarden: 1) Login to your ReportGarden Account, go to Accounts tab. 2) On the right top corner, you will see Link Account button. Click on it, you will get this screen:   3) Click on Twilio.  You will…

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