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ppc ad networks

60 Alternative PPC Ad Networks for Low-Cost Marketing

By Ad networks, Adwords, MarketingNo Comments

Get new additional traffic over a competitor, for a fraction of the cost on Google and Bing. Successful Ad Agencies always measure their success on the value they create for their clients, on the leads and traffic they bring, while continuing to improve return on investment. A major part of their strategy includes Google AdWords and Facebook, but that is never the end. There are many other advertising networks out there, with unique offerings that can bring in quality clicks and conversions at lower costs. Leveraging these networks, experimenting with these platforms can bring in some really amazing returns! There’s…

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Long Tail Keywords Vs Short Tail Keywords in ROI Perspective [Infographic]

By Adwords, Keywords, MarketingNo Comments

It’s the age of social interaction, and people are sick of seeing generic ad after generic ad. If you can be the advertiser who understands your audience using search query analysis, if you can cater t their individual needs with relevant ads and landing pages, if you can be the one who makes a mark in your industry, customers will reward you with their wallet. It’s your opportunity to stand out from the competition. So take it. The searches done per month for a generic (short-tail) keyword (like “AdWords reports”) would be much greater than that of a long tail keyword…

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qualities to look for in a new Adwords hire

9 Qualities To Look For In A New Adwords Hire [Infographic]

By Adwords, MarketingNo Comments

You need AdWords Superstars not just employees! ‘Good is the enemy of the great’ ‘The Winner takes it all’ is the stark reality of marketing. No points for coming 2nd. When it comes to marketing, mediocre work is absolutely futile. In order to stand out, your ads need to be great and not just good! For your ads to be great, your AdWords experts need to be superstars and not just employees! Being an AdWords certified professional in itself does not give legitimacy. Certification requires passing a few fairly easy exams, as well as maintaining a minimum monthly AdWords spend…

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10 PPC Blogs That Helped My Ad Agency Survive

By Content Marketing, Marketing, Marketing Blogs, PPC BlogsNo Comments

When I first started my own Digital Ad Agency, all I had was a strong passion for marketing. But with a mediocre skill set and near zero understanding of the industry, I failed. And like any dejected man, I just smoked, played Mortal Kombat and browsed randomly, trying to find out ‘Why?’, or rather ‘Why me?’. That was when I came across these words in a Moz blog. “You offer SEO, Web Design, and PPC. That is exactly the same as 100,000s of companies around the world, who by the looks of things are better than you at it. What can…

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20 Newsletters Every Marketer Needs To Stay Ahead Of The Curve

By Content Marketing, MarketingNo Comments

“The question isn’t who is going to let me; it’s who is going to stop me.” Humans without ambition – Goodbye and Goodluck! I am a serious marketer and I want to make it big. 5 Years down the line, I want to groom myself into one of the biggest guys in digital marketing a.k.a.’The Wolf’. I restlessly ‘çrawl’ the web for intelligent marketing blogs and consume knowledge liberally. I do not mind sharing my learnings with people who respect time and money, so when ReportGarden asked me, I naturally obliged. Know the dynamics of the entire marketing funnel, like…

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Top 8 digital marketing events you cannot miss this October!

By Digital Marketing events, MarketingNo Comments

Do you want to learn how to use Google Analytics to enhance your business? Or understand the nuances of predictive analytics? If yes, then below is a comprehensive list of events happening around the world from Turkey to NYC that you must attend 1. Global Webit Congress (Oct 1-2) The first in the line this month is Global Webit Congress which will discuss various nuances of digital marketing such as Digital Advertising Stream; Metrix & Data Stream and Digital Commerce Stream etc. In each segment, the experts will further ponder upon topics such as mobile and video advertising, Ad technologies, personalized…

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