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Adwords Archives - Marketing Agency Software | Reportgarden

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10 Reasons To Encourage You Using Bing Ads In Addition To AdWords

By Adwords

Google totally dominates the search and paid advertising channels, guess this is the sole reason why most of us often overlook Bing. So even you choose Google to run your paid search campaigns? Well, I understand who doesn’t want higher quality paid traffic and more conversions. But wait, with BING you could actually lower your costs per acquisition (CPA) and increase the overall conversions. Yes, you heard me right, by using Bing Ads you can leverage on lower CPA’s and CPC’s than Google AdWords because of one simple reason – Less Competition. For those who still don’t know Bing Ads,…

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September 26, 2017
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Adwords Optimization – A Key To Success

By Ad Agency, Adwords, Marketing

Excerpts from the blog on Adwords Optimization by Micheal Brennan of Smbclix Optimization: The key to Adwords Success If you’re a business owner or marketer and you’ve run an adwords campaign in recent times, you’ll know that it’s getting tougher and tougher to achieve an ROI. You see the thing is, Adwords is still one of the best forms of Advertising out there when it comes to market relevancy. The reason is because if someone google’s the product or service you offer, it’s very likely that they are pretty low in the funnel when it comes to making a decision….

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July 4, 2017
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A checklist to help you choose the right PPC Channel

By Ad Agency, Advertising, Adwords, Marketing, Marketing Blogs

Excerpts from the blog on ‘Adwords, Facebook & LinkedIn Advertising – Which is best for my business’ by Ivan Galtsov of Pixi. When it comes to marketing online, finding your ideal customer is the ultimate goal. Marketing 101 tells you that the first step is to define your target market. In a successful online campaign, this needs to be taken further – what is your ideal prospects background, dislikes, political alignment, financial situation, view of themselves? Paint your online campaign target with a broad brush, and you will see nothing but low relevancy traffic and time-wasters. Once you have defined…

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November 4, 2016
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Long Tail Keywords Vs Short Tail Keywords in ROI Perspective [Infographic]

By Adwords, Keywords, Marketing

It’s the age of social interaction, and people are sick of seeing generic ad after generic ad. If you can be the advertiser who understands your audience using search query analysis, if you can cater t their individual needs with relevant ads and landing pages, if you can be the one who makes a mark in your industry, customers will reward you with their wallet. It’s your opportunity to stand out from the competition. So take it. The searches done per month for a generic (short-tail) keyword (like “AdWords reports”) would be much greater than that of a long tail keyword…

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July 9, 2015
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qualities to look for in a new Adwords hire

9 Qualities To Look For In A New Adwords Hire [Infographic]

By Adwords, Marketing

You need AdWords Superstars not just employees! ‘Good is the enemy of the great’ ‘The Winner takes it all’ is the stark reality of marketing. No points for coming 2nd. When it comes to marketing, mediocre work is absolutely futile. In order to stand out, your ads need to be great and not just good! For your ads to be great, your AdWords experts need to be superstars and not just employees! Being an AdWords certified professional in itself does not give legitimacy. Certification requires passing a few fairly easy exams, as well as maintaining a minimum monthly AdWords spend…

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June 25, 2015
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