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8 Benefits an Agency can reap with Marketing Client Reporting!

By Ad Agency, Advertising, Marketing

“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” – Steve Jobs True that! But, can a single spreadsheet mistake in one cell add up to millions of dollars, a fired CEO, and other calamities? Sadly, yes. And while we are in merry olde England, remember the 2012 London Olympics and how hard tickets were to obtain for several events? While certainly part of the issue was the high demand that usually accompanies any Olympics, some of this was a spreadsheet error too. The Olympic Committee oversold…

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