Digital Ad Agencies Archives - Marketing Agency Software

Adwords Optimization – A Key To Success

By Vasu PAd Agency, Adwords, Marketing

Excerpts from the blog on Adwords Optimization by Micheal Brennan of Smbclix Optimization: The key to Adwords Success If you’re a business owner or marketer and you’ve run an adwords campaign in recent times, you’ll know that it’s getting tougher and tougher to achieve an ROI. You see the thing is, Adwords is still one of the best forms of Advertising out there when it comes to market relevancy. The reason is because if someone google’s the product or service you offer, it’s very likely that they are pretty low in the funnel when it comes to making a decision….

July 4, 2017

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Being a PR Specialist : An Expert’s Approach

By Vasu PAd Agency, Advertising, Marketing, Marketing Blogs

" What is the one thing that sets you apart most from the competition?" I pride myself on coming into each day with a positive, optimistic attitude about the day. A positive attitude reflects confidence in your work, which is reassuring to clients who often don’t fully get PR.

December 16, 2016

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Creating Social Strategies : An Expert’s Approach

By Vasu PAdvertising, Marketing, Marketing Blogs

" What do you see as the most crucial component in successful social strategies?" Audience personas are always a crucial component when it comes to building a successful social media strategy.

December 5, 2016

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Trends in Digital PR : An expert’s approach

By Vasu PAd Agency, Advertising, Content Marketing, Marketing Blogs

" Where do you think miscommunication with clients happen ?" Emails are a communication channel that we are all glued to, but having a consistent communication flow in the “real-world” is integral to a partnership.

November 15, 2016

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Creating a Social Media Strategy : An Expert’s Approach

By Vasu PAd Agency, Advertising, Marketing, Marketing Blogs

“In Social Media the “squeaky wheel” gets the oil. You have to put yourself out there, to find people who will relate or even debate with you, depending on what you are looking for.” We all know how important word of mouth is, and social networking is like word of mouth on steroids. Ofcourse being a specialist in constantly – changing fields like Social Media and working with multiple brands in the social media marketing space is challenging. Most businesses see social media as a way to directly drive traffic to their website and force people to buy their products….

November 14, 2016

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Digital PR Strategy : An Expert’s Approach

By Vasu PAd Agency, Advertising, Marketing, Marketing Blogs

"What's the most important advice you would give to your clients ?" To always ensure you have buy-in on strategy from stakeholders outside your department prior to execution. When results start coming in, you want to ensure they directly correlate to agreed upon Key Performance Indictors (KPIs).

November 10, 2016

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The Art of Digital PR : An Expert’s Approach

By Vasu PAd Agency, Advertising, Marketing

"What do you believe is your strongest client relation skill ?" I build, grow, and foster those (client) relationships by asking a lot of questions and allowing my clients to be heard.I am a good listener.

November 7, 2016

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Ad Agency New Business : An Expert’s Approach

By Vasu PAd Agency, Advertising, Marketing

"How do you set proper expectations with clients before they sign on?" When setting expectations I rely on industry standards as a base, then factor in market information and spend level to come up with a number that is mutually agreed upon!

November 4, 2016

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How To Conduct A Complete AdWords Audit

By Vasu PAd Agency, Adwords, Marketing

Excerpts from the blog on ‘How to Conduct A Complete AdWords Audit’ by Oliver Wood of DigitalMonopoly. Audits are absolutely essential for AdWords accounts. Performing a comprehensive audit provides invaluable insight that can uncover hidden opportunities and boost the performance of your campaigns. Your campaigns could already be generating sales. But it is still strongly recommended to conduct audits every six months at the minimum. Here we look at how to conduct a complete audit for your AdWords account. I. Review Targeting Settings What makes AdWords such an effective platform is the level of control that advertisers have. If your…

October 28, 2016

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9 Qualities To Look For In A New Adwords Hire [Infographic]

By Vasu PAdwords, Marketing

You need AdWords Superstars not just employees! ‘Good is the enemy of the great’ ‘The Winner takes it all’ is the stark reality of marketing. No points for coming 2nd. When it comes to marketing, mediocre work is absolutely futile. In order to stand out, your ads need to be great and not just good! For your ads to be great, your AdWords experts need to be superstars and not just employees! Being an AdWords certified professional in itself does not give legitimacy. Certification requires passing a few fairly easy exams, as well as maintaining a minimum monthly AdWords spend…

June 25, 2015

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Digital Ad Agencies Archives - Marketing Agency Software | Reportgarden

Adwords Optimization – A Key To Success

Being a PR Specialist : An Expert’s Approach

Trends in Digital PR : An expert’s approach

Digital PR Strategy : An Expert’s Approach

The Art of Digital PR : An Expert’s Approach

Ad Agency New Business : An Expert’s Approach

How To Conduct A Complete AdWords Audit

9 Qualities To Look For In A New Adwords Hire [Infographic]

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