google adwords audit reports Archives - Marketing Agency Software | Reportgarden


[Infographic] 8 Steps to AdWords Audit Reports

By Ad Agency, Adwords, Marketing

“To optimize the whole, we must sub-optimize the parts.” – W. Edwards Deming Even before knowing how to optimize we need to understand the need to optimize something. For example, the difference between setting up a campaign and its optimization is the same as the difference between setting up a pipeline system and finding a leak in an existing one – In the first case you know that your goal is to connect the different pipes, while in the second case you’re supposed to locate the leak source in the darkness, and without the proper tools you’ll find a very…

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