
“The best way to engage honestly with the marketplace via Twitter is to never use the words “engage,” “honestly,” or “marketplace” – Mary Louise Alcott Twitter is an extremely powerful platform, but like everything in marketing, it’s all about targeting the right people. When you launch an ecommerce or SaaS website, getting traffic really isn’t that difficult, but getting the right people on your site is a bit more challenging. It’s impossible to calculate how many quotations have been shared on social media platforms like Twitter, and how many quotes have become “quotable” because social media made them viral and…