“Facebook was not originally created to be a company. It was built to accomplish a social mission to make the world more open and connected.” – Mark Zuckerberg Facebook is the 800-pound gorilla’s big, big, big brother. It’s so big, in fact, that Facebook is the internet for a lot of people. It’s an extremely powerful platform, but like everything in marketing, it’s all about targeting the right people. When you launch an ecommerce or SaaS website, getting traffic really isn’t that difficult, but getting the right people on your site is a bit more challenging. Here’s how to get the…
