For a detailed post on the process, precautions, best practices & guidelines to choosing the right ad agency, click here. A Step-by-Step Guide to Selecting an Advertising Agency Selecting an Advertising Agency, especially for the first time, should not be an impulse decision. You should plan for a rigorous preparation process, to avoid wasting your time. Even before beginning the search, you need to think critically about what role a digital marketing agency would play into your business objectives. Whatever the reason – whether you’re planning for accelerated growth, redesigning your brand, or branching into new territories – it should…
