Pinterest Analytics helps you understand your overall presence on Pinterest. It shows you what paid and organic published content resonates most on Pinterest. It also allows you to review the performance of your Pins, boards and ads in real-time.
The insights you get from Analytics can help you make better decisions and customize your content. For example, if most of your impressions are on mobile, you can optimize your website for mobile. If an item on your site is driving traffic, you can make sure it’s available, feature it in more Pins, and save it to more boards.