Yandex.Metrica
Category

facebook ads

35+ Best Social Media Analytics Tools

35+ Best Social Media Analytics Tools

By | facebook ads, Reporting Tool, Social Media

Not every social media analytics tool is built to service every kind of business. The needs of an enterprise-size business hardly match those of a fledgling agency. For example, a social media marketing agency could benefit from a tool such as ReportGarden, which provides white-label reporting as well as budgeting, proposal, and invoicing functionality. An enterprise-level organization might find more value in a social listening tool that can monitor all of the social media sites for the thousands of daily mentions of their brand name. Here’s a breakdown of the 35+ best social media tools, organized into five different categories based…

Read More
30+ Facebook Analysis Tools for Digital Agencies

30+ Facebook Analysis Tools for Digital Agencies

By | Digital Marketing, Facebook Ad Metrics, facebook ads, Reporting Tool, Social Media

What’s the best tool on the market to help manage, analyze, and grow client Facebook accounts? There are a few things agencies should take into consideration when trying to make this determination: Do you need invoicing, budgeting, and reporting functionality for the Facebook, Instagram, and Google Adwords accounts that you manage? Are user sentiment, social listening, A.I., and machine learning necessary? How in-depth do the analytics need to go? Will post scheduling functionality help you save time? Facebook tools have greatly varying features. Some only perform one task, such as reporting. Others provide all-in-one functionality that will enable you to…

Read More
Social Media Audit Template: Audit New Clients in 20 Minutes

Social Media Audit Template: Audit New Clients in 20 Minutes

By | facebook ads, Reporting Tool, Social Media

What’s the first thing you do after signing a client? Most agencies kick things off with an audit. An audit often involves manually exploring your clients’ previous ad campaigns and attempting to put together some insights based on intuition. You’re looking for trends, overall return on spend — any useful insights to bring into a kickoff meeting. If you can’t automate anything, it takes hours to do. But at the same time, it’s not something you want to skip. Understanding what a company has done — and to what extent it worked, if at all — will help you demonstrate flaws…

Read More
Why This Agency Moved Off Slack to Improve Client Communication (And Reclaim Their Weekends)

Why This Agency Moved Off Slack to Improve Client Communication (And Reclaim Their Weekends)

By | Ad Agency, Digital Marketing, facebook ads

Halfway through 2017, Asher King Abramson became a partner in Bell Curve, a growth marketing agency founded by Julian Shapiro that April. Asher, who gives growth talks at Y Combinator, Google, and BAMF, worked closely with Julian and their third partner, Neal O’Grady, to turn Bell Curve into a thriving agency. Since then, they’ve helped grow 50+ companies and have generated tens of millions of dollars in revenue for their clients. In more than one case, Bell Curve was directly responsible for the results that startups used to raise their next round of funding. But getting to that point wasn’t easy….

Read More
A Competitor Eroded 30% of This Agency Owners Market Share Overnight. Here’s How She Got It Back.

A Competitor Eroded 30% of This Agency Owners Market Share Overnight. Here’s How She Got It Back.

By | Ad Agency, Advertising, Digital Marketing, facebook ads

Elite Property Campaigns (EPC) was just a few months old when a large corporation sought to aggregate the agency in 2017. Its founder, Gia Le, was determined to stay independent. Although the company courting her agency had a larger database that she could use to provide even better campaign targeting for her clients, it would certainly threaten the culture she had built. For no reason would Gia “be held ransom to their branding and values,” she said. So, she turned them away. Six months later, the corporation came to market with a service nearly identical to Gia’s. They copied everything…

Read More
facebook ads clients

How Do You Upsell SEO To Facebook Ads Clients

By | facebook ads

Organization of all sizes is realizing the importance of online marketing, especially through search engines. People are more likely to end up on your website via a search engine than going directly to it. When you enter into the digital advertising platform, clients start with Facebook ads/PPC campaigns as it helps in creating very specific targeting options. Facebook campaigns are those where we need an investment. Results are shown only till we invest in this ad platform but when it comes to SEO, there is zero investment. It will help you get better results for a longer period of time….

Read More
blog designs (1)

Why Facebook Ads Underperform – Marketers Guide

By | facebook ads | No Comments

June 2017 and Facebook has touched a new milestone. The social platform now boasts of more than 2 billion active users every day and this is a population that is bigger than the demographic population of any country in the world! To set things straight, this number doesn’t even include Instagram and WhatsApp, two of Facebook’s most engaging apps. While all of this sounds amazing, it also points towards the huge opportunity that marketers have on the social platform. More than 75% of global brands actively use Facebook as a marketing platform. The average Facebook user will view more than…

Read More
facebook ad hacks15

Facebook Ad Hacks by Ashley Davis

By | facebook ads | No Comments

Social media marketing is the most befitting way for promoting your brand, products and services in today’s app loving world. The more people know about your company and what it does the more clients you get. The clients may be small and big firms or individuals. There are some basic guidelines which are necessary to follow when marketing about what you do. But companies often seem to ignore these and land up expending too much money without building the required client base. This blog post is for all the people and companies who want to build from scratch or expand…

Read More
facebook-pages-app

Facebook Pages App : Now manage social media interactions!

By | facebook ads, Social Media

Stay informed in 60 words !! Know about the update in Facebook Pages App – News about how Facebook, Messenger and Instagram Interactions can all be managed all at one place in the Facebook Pages App – Along with other marketing news from your favorite sites and blogs. Read the full articles for shorts that interest you.   1. Facebook Pages App now manages Facebook, Messenger and Instagram Interactions at one place.     What’s new ? : Facebook launched a new update for the Facebook Pages app which enables businesses to link their Facebook, Messenger and Instagram accounts so that…

Read More