AdWords Call Tracking Reports for Agencies 

Prove and improve how your marketing drives calls and sales for your clients!


Advanced call reports for your clients

ReportGarden works with the best call tracking softwares!


CallTracking Metrics


Show exactly which ads are leading to phone calls



Make every call count! 

Call extensions allow you to track inbound phone calls that result from AdWords ads. A Call tracking report includes details from calls to Google forwarding numbers and lets you track website call conversions. ReportGarden helps you view the data at the campaign & ad group level, and analyze:

  • Call start time
  • Call end time
  • Call status (missed or received)
  • Caller area code
  • Call type

Track calls back to website visitors and down to keyword level


Google AdWords Report Sample

This is an example report showing and explaining what metrics & dimensions to be included in a client AdWords Report. And how beautiful client reports can be prepared and scheduled using ReportGarden.

Google AdWords Report Templates

Instead of creating custom reports for each of your client, simply select a template from the wide range of custom-built templates provided by ReportGarden. Unlimited AdWords reports can then be generated based on this template!


Choose from multiple custom-built templates to create reports



Explain what’s generating calls

AdWords call tracking reports helps you track calls back to specific campaigns and keywords, this leads to better optimization decisions. ReportGarden’s Call Tracking Reporting tool lets you present conversions, budget spent and results across devices using a range of performance metrics.

  • Impressions
  • CTR%
  • Conversions
  • Clicks
  • Cost/Conversion

Optimize your advertising budget to maximize return




A complete call leads analysis

Organizing your call data helps you see those insights that you might have ignored normally. ReportGarden provides an array of different reports that are easy to navigate and understand. They are all exportable, filterable, and scheduleable.

  • Referring Source Reports
  • Usage-based Reports
  • Geographic Reports
  • Keyword level Reports

Give a complete view of what’s generating calls and what’s not



AdWords Video Reports

ReportGarden lets you present specific performance data about your video campaigns that interest you, by customizing the statistics tables of your AdWords account using columns, segments, and filters.

Search Terms Reports

Identify new search terms with high potential, and add them to your keyword list. Look for search terms that aren’t as relevant to your business, and add them as negative keywords.

Custom AdWords Reports

ReportGarden lets you present performance and conversion metrics for the entire spectrum of account segmentation, from keywords to campaigns. Visualize AdWords data, that you want to.

Geographic Reports

This includes all performance metrics aggregated at the country/territory level, one row per country/territory. Map widget from ReportGarden helps you visualize ad performance across different locations. 

Keyword Performance Reports

Keywords need to be tracked continuously to optimize the campaigns and outcomes. ReportGarden provides visualizations at metrics level which helps you identify low performing keywords instantly.

AdWords Audit Reports

ReportGarden’s AdWords Audit Reports help advertisers better understand how well their campaigns are performing compared to PPC best practices. This helps you arrive at a final grade on your overall AdWords performance.

All you need to create the best AdWords Call Tracking Reports!


How to create a Call Tracking Report?

A quick step-by-step explanation for creating Google AdWords call tracking reports and understanding its ability to track phone calls to the keyword level.

[Infographic] AdWords Call Tracking Reports

An easy guide to AdWords call tracking reports to track your inbound calls and optimize the keywords in your ad campaigns.





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