All Posts By

Parishmita Chakrabarty

local-SEO reports99

2018 Local Seo Tips To Drive Local Traffic


Up until a few years ago, globalization was at the center of all business strategies. Every small company wanted to make it big, and the big business houses wanted to dominate the industry. No one was leaving any stone unturned to serve its audience, attract even more, and in the end, leave a definite impact. However, the story is not the same today. Until globalization providing enormous benefits to the companies, they heeded to the concept. However, there is only so much appeal foreign products can ignite among locals of a particular region. And hence came glocalization – the practice…

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business intelligence

Improve Your Digital Marketing with Business Intelligence

By Ad Agency, Digital Marketing

Social media and search engine optimization are the pillars of digital marketing for both global as well as local companies. Popular social media networks like Facebook, Twitter, and Instagram are deluged with data.  More than 4.3 billion messages are posted each day on Facebook and over four million hours of videos are uploaded on YouTube daily. Digital marketers are turning to business intelligence tools to make good use of the data available on the internet. Using these tools, marketers can effortlessly analyze large volumes of data in a few minutes and convert the insights into comprehensive reports. In this article,…

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Thank You Customers | A Tribute from ReportGarden on ThanksGiving

By Digital Marketing

“Kind words can be short and easy to speak, but their echoes are truly endless”.- Mother Teresa There are certain times of the year where people make a conscious effort to think about what they’re thankful for. Thanksgiving is the most awaited celebration of the year, it is the time where many of us sit and reflect on what we are thankful for. Most of us are thankful for our family, good health, and of course great food. However, there’s one thing that we at ReportGarden wants to be thankful for and that’s You- ReportGarden’s Customers. Let’s not deny the…

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Top 5 UX Design Trends You Need to Watch for in 2018

By Marketing

Let’s face it – the most important part of your website is most definitely the user experience (UX). That’s what brings you customers and what helps you stay relevant in the market today. When people can’t seem to find their way around your website, you lose visitors, search engine ranking and ultimately – money. Having a clear and functional, easy-to-use interface for your visitors to use should be somewhat of a priority when you decide on building your brand’s website. With that said, it’s not that easy to simply sit down and make a UX design from scratch. There are…

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facebook ads clients

How Do You Upsell SEO To Facebook Ads Clients

By facebook ads

Organization of all sizes is realizing the importance of online marketing, especially through search engines. People are more likely to end up on your website via a search engine than going directly to it. When you enter into the digital advertising platform, clients start with Facebook ads/PPC campaigns as it helps in creating very specific targeting options. Facebook campaigns are those where we need an investment. Results are shown only till we invest in this ad platform but when it comes to SEO, there is zero investment. It will help you get better results for a longer period of time….

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Pay per click reporting

Guide to Ensure your first Facebook PPC Campaign Is a Successful One

By PPC Blogs

Social media is the most integral part of our daily lives. With social networking websites on the rise, more and more advertisers prefer advertising their products over websites like Facebook, Twitter, Instagram, etc. Today Facebook flaunts a huge active user count of more than two billion as of 2017. With such a large crowd constantly using Facebook for social interaction, it has become a mainstream medium for business advertising. Facebook is an optimal site for advertising as it gives you the benefit of targeting any audience you desire with regards to age, gender, location, and interests. What is Facebook PPC?…

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blog designs (1)

Why Facebook Ads Underperform – Marketers Guide

By facebook adsNo Comments

June 2017 and Facebook has touched a new milestone. The social platform now boasts of more than 2 billion active users every day and this is a population that is bigger than the demographic population of any country in the world! To set things straight, this number doesn’t even include Instagram and WhatsApp, two of Facebook’s most engaging apps. While all of this sounds amazing, it also points towards the huge opportunity that marketers have on the social platform. More than 75% of global brands actively use Facebook as a marketing platform. The average Facebook user will view more than…

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facebook ad hacks15

Facebook Ad Hacks by Ashley Davis

By facebook adsNo Comments

Social media marketing is the most befitting way for promoting your brand, products and services in today’s app loving world. The more people know about your company and what it does the more clients you get. The clients may be small and big firms or individuals. There are some basic guidelines which are necessary to follow when marketing about what you do. But companies often seem to ignore these and land up expending too much money without building the required client base. This blog post is for all the people and companies who want to build from scratch or expand…

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ALT tags

Do we really need to know about ALT tags ?

By SEONo Comments

In short, yes. Or rather, ALT tags play an important part in search engine indexing and can be tricky to configure around browsers and screen readers, so if you fail to utilise them, your web page could fail to be spotted. Screen readers: Out of your worldwide audience, almost 285 million of them are visually impaired or blind, so to cater for this demographic, pictures on your website should include ALT tags, to provide a pop-up description of the image.   If you don’t know what you’re doing, this can have dire consequences on the user interface. A recent study conducted…

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ad spent invoicing software

Importance Of Ad Spent Invoicing Software For Agencies

By Ad Agency, Advertising, Adwords, InvoicingNo Comments

‘Innovation’ is the only constant term in today’s digital marketing era. With the ever growing needs and demands of this industry, Ad Agencies across the globe are discovering various ways and means to make the process of delivering value to the customer easier. Ever wondered if there could be an easier way to manage & organize all the money you spend across various platforms for various brands? Yes, you’re right! An ad spent invoicing software that ad agencies are in utmost need of. Well, there is. Apart from the social media management that ad agencies handle, setting up and running…

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